KIRA VIOLET
Romanticize Your Life Podcast
You don't need a niche. You need *this.*
0:00
-17:15

You don't need a niche. You need *this.*

I came across a word the other day that stirred something in me like a hand-over-heart, flutter-in-the-chest kind of feeling.

You know that moment when something just clicks and your whole body says, “ooo, I LOVE THIS?”

That was a word I found here on Substack last week. And that word is sublunary. 🌱

It means: of, relating to, or characteristic of the terrestrial world; grounded. Earthy. Rooted. Here.

Not extraterrestrial, not somewhere “out there” floating above us, but right here in the rich soil of our actual lives.

And of course, my mind went immediately to (content) creation + creativity. 😌

Because so much of the pressure we feel around marketing ourselves comes from reaching outward — chasing trends, copying templates, trying to find our “niche” like it’s lost in space.

BUT what if it’s been inside you the whole time, humming in the texts that make you giggle, in the Pinterest board you can’t stop adding to, in the way your cat face-plants off the windowsill mid-podcast (true story, it happened) 😹

Grounding yourself — becoming sublunary — is a foundational element to creating content that brings in dream clients and helps you fall back in love with your business every single day.

It’s the kind of perspective that helps you create content that’s not perfectly polished, but beautifully you. Nobody wants perfect content, anyway. That’s what AI is for. 😂

If your content has ever felt like a should-storm... if you’ve ever frozen up thinking you’re “off-brand”… or if you’ve been waiting for the perfect idea to drop from the sky — try pulling from the sublunary.

Watch or listen for the full vibe.

The flutter is a clue. Follow it. Always.

thestudioviolet.com | @thestudioviolet | Work with us ♡

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